Every Door Direct Mail (EDDM) postcards have become a popular and cost-effective solution for local businesses looking to increase their reach within targeted neighborhoods. Offered by the United States Postal Service (USPS), EDDM allows businesses to send promotional postcards to specific ZIP codes or carrier routes without needing a mailing list. This service is particularly effective for businesses aiming to grow their customer base within a defined geographical area. Checkout: Coupon code for EDDM print deal
What Are EDDM Postcards?
EDDM postcards are high-quality printed cards designed to capture attention quickly. Their larger size compared to traditional mail makes them stand out, while their customizable designs allow businesses to showcase their products, services, or promotions effectively. These postcards are delivered to every mailbox on the selected carrier route, ensuring a broad and direct reach.
Benefits of EDDM Postcards
Cost-Effective Marketing
EDDM eliminates the need for purchasing mailing lists and expensive mailing permits. Businesses can print and distribute postcards at a fraction of the cost of traditional direct mail campaigns. EDDM postcards printing discount deal
Targeted Reach
EDDM allows you to target specific neighborhoods, ZIP codes, or demographics. This precision ensures your message reaches the right audience, such as families, seniors, or young professionals.
Increased Visibility
The large format of EDDM postcards helps them stand out among other mail. Vibrant designs and bold messaging grab attention immediately.
Flexibility in Design
Businesses can design postcards to suit their marketing goals, whether promoting seasonal sales, announcing new products, or providing special offers.
Measurable Results
Including trackable offers or unique codes on your postcards helps measure the effectiveness of your campaign;
How to Create and Print EDDM Postcards
Define Your Target Area
Use USPSâs online EDDM tool to select your desired carrier routes based on location, household size, or income levels. USPS EDDM Postcards print discount
Design Your Postcard
Create an eye-catching design that includes essential information such as your business name, contact details, a clear call-to-action (CTA), and any special offers. Professional design services or online templates can simplify the process.
Choose the Right Size and Paper
EDDM postcards come in various sizes, with common dimensions being 6.5" x 9" or 8.5" x 11". High-quality paper with glossy or matte finishes adds a professional touch.
Print and Prepare
Work with a reputable printer experienced in EDDM postcards. Ensure your postcards meet USPS guidelines for size, weight, and layout.
Submit to USPS
Bundle and deliver your postcards to a local USPS branch along with the required forms. USPS handles the distribution to the selected areas. Cheap EDDM print deals
Who Can Benefit from EDDM Postcards?
Retail Stores: Promote sales, discounts, or grand openings.
Real Estate Agents: Showcase listings or offer market insights.
Restaurants: Announce new menus or offer exclusive coupons.
Service Providers: Advertise local services like landscaping, cleaning, or healthcare.
Nonprofits: Raise awareness or promote events.
The Bottom Line
EDDM postcards are a powerful marketing tool that combines cost-effectiveness with wide reach and flexibility. Perfect for small businesses and local campaigns, they deliver your message directly to potential customersâ mailboxes, helping you connect with your community and grow your business. Visit here: Discount for EDDM Postcards Print
Ready to take your marketing to the next level? Design your EDDM postcards today and make an impact in your neighbourhood!